Is Google Spying On You
Getting ranked #1 in Google for those heavily searched, relevant keywords is the dream of every Webmaster.
And if you’ve been around for a while, you know that task is not as easy as it once was.
Years ago you could stuff keywords, hide content in your background and perform all kinds of tricks to get you ranked at or near the top.
Nowadays you have to work much harder to get that Google love.
And who could blame Google for making it more difficult to rank high? They are successful because they deliver useful, relevant results.
So why wouldn’t they protect their brand from tricksters and spammers out to make a quick buck?
While you probably know about the basic ways of getting a good ranking in Google (high-quality inbound links, relevant content, etc.) many people believe Google is using other tools to see how you measure up and help determine your rank.
And if you ask me, it makes perfect sense.
Your Feed Activity
In case you didn’t know, Google owns FeedBurner (an RSS feed distribution & reporting service.)
So if you have a blog that uses Feedburner to promote, track and manage your feed, wouldn’t it make sense that Google monitors those subscription numbers and feed activity?
This is why I think it’s so important that your blog lives on the same domain as your site. Make it easy for Google to make the connection.
Google is a Registrar
In 2005, Google outwardly admitted they use their Registrar status to help improve the quality of their search results.
So if two of your sites got banned from spamming and they were both registered under the same name, what do you think will happen when you try to promote a 3rd site in Google that has the same registration data?
On the flip side, say someone has 3 heavily trafficked sites that rank well in Google. Wouldn’t it make sense that additional sites registered by that same person could have an added advantage in the long-run since the other 3 sites have some Google love?
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